22 MARKETING CO.
Social Media Marketing Agency & UGC Agency

Specializing in:

lifestyle | travel | wellness |
fashion | beauty brands

ba - communications - marketing
6 years in the Marketing space
6 years experience in social media management
experience working with 6 & 7-figure BRANDS

Sydney by Sydney Chase

MEET OUR UGC CREATORS

Sydney

wellness | lifestyle | fitness

Haley by Sydney Chase

Haley

Fashion | Beauty | Hair/skincare

Reagan by Sydney Chase

Reagan

Wellness | Outdoors | Yoga

view examples of our work

What is UGC?

In marketing, user-generated content (UGC) refers to content created by someone who is not an official representative of your business. It could be a social media update, review, video, podcast, etc. If the content involves your brand, and none of your employees or affiliates created it, it’s user-generated content.

Why Brands use UGC

Social media users are craving real, authentic, and relatable content.

Save on marketing costs, connect with your audience, and drive traffic and engagement.

Benefits

  • Humanize your marketing and brand to increase sales

  • People trust real people, which influence their buying decisions

  • Content generated by customers, brand fans, or employees is seen as more authentic

  • Content created by customers can be extremely cost effective, while maximizing ROI 

67%

67% Of tiktok users said the app inspired them to shop even when they weren’t planning on it.

20%

Websites that include UGC have a 20% increase in returning visitors

4X

Shopify reported that click-through rates for UGC ads were 
4x higher than traditional ads

9.8X

Consumers find UGC 9.8x more impactful than influencer content when making a purchasing decision.

90%

90% of consumers say authenticity is important when deciding which brands they like and support (up from 86% in 2017).

85%

85% of consumers say that visual UGC is more influential than branded content

79%

79% of people say UGC highly impacts their purchasing decisions.

4X

UGC-based ads get 4x higher click-through rates and a 50% drop in cost-per-click than average.

  • Creative and diverse group of content creators

  • Access to an agency who's managed 100+ social media accounts

  • Network of talented and experienced content creators who have worked with a variety of brands and target audiences for marketing campaigns

  • Professional, clear, and timely communication and deliverables you can count on

  • We are passionate about the brands we choose to work witH

Why work with our agency?

CLIENT TESTIMONIALS

  • “Sydney I just watched the Bite of Washington unboxing (with captions) - and oh my goodness, it’s SO GOOD!!! Thank you for taking the time to record these, they’re perfect! Yayyyy thank you!!!"

    Made in Washington

  • "Sydney the video of you reading the script is CRUSHING it right out of the gate! It's too early on to judge success by purchases, but the click rates to the website are incredible!! Thank you SO much for sending us such awesome creatives to work with!"

    Advertising agency

  • "It has been an absolute joy working with Sydney and her team at 22 Marketing Co. I was so overwhelmed with keeping my content consistent before working with them. They have done such an excellent job maintaining my voice and message through Instagram, Facebook, and Tik Tok. I have already recommended them to colleagues and friends and will continue to do so."

    Katlyn Paskorz

  • "Attentive to detail, consistent, reliable, and super engaged! Their services totally transformed our social media business."

    Joyce Cadesca

  • "First and foremost, I feel like we hit the jackpot with Sydney. She has taken small ideas and concepts and turned them into beautifully worded posts match with stunning visuals."

    Beckie & Jenn

  • "I've been working with 22 Marketing Co. for at least a year now and OH MY GOD the difference it has made in my marketing! Especially the consistency in which I'm able to get info out to potential clients."

    Katie Gall

SEE OUR ORGANIC CLIENT WORK
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